42% of Australian ADULTS online
use Spotify on a weekly basis
Why SPotify Ads?
At JSLmedia, we specialise in crafting and executing compelling Spotify advertising campaigns that resonate with listeners and drive results. Let us help you leverage the power of audio advertising to boost your brand's presence and engage with millions of active listeners on Spotify.
Targeted Advertising
With Spotify’s advanced targeting options, we can ensure your ads reach the right audience based on demographics, listening behaviour, interests, and more. We can create personalised campaigns that tailor your ads to fit the preferences of different audience segments for maximum impact.
Engaging Audio Content
Immersive Experience
Capture your audience's attention with high-quality audio ads that blend seamlessly into their listening experience.
Creative Flexibility Utilise various ad formats including audio, video, and display ads to create a rich, engaging campaign.
Measurable Results
Real-Time Analytics
Track the performance of your ads with detailed analytics and insights to measure engagement and optimise your campaigns.
Cost-Effective
Get the most out of your advertising budget with efficient, performance-driven ad placements.
Our Spotify Ad Services
Campaign Strategy and Planning
Customised Plans
Develop a tailored advertising strategy that aligns with your business goals.
Target Audience Research Identify and analyse your target audience to ensure precise ad delivery.
Creative Development
Compelling Audio Ads
Create engaging and memorable audio ads that captivate listeners.
Visual Ads Design eye-catching video and display ads to complement your audio campaigns.
Campaign Management
End-to-End Management
From initial setup to ongoing optimisation, we handle every aspect of your Spotify ad campaign.
Performance Monitoring Continuously track and analyse ad performance to ensure optimal results.
Reporting and Analysis
Detailed Reports
Receive comprehensive reports on campaign performance, including impressions, clicks, and conversions.
Actionable Insights
Gain insights and recommendations to improve future campaigns and maximise ROI.
Spotify users pay more attention
Spotify Delivers Strong National Coverage
in Australia
Marketers and brands can reach more than 3 in 10 Australia adults on Spotify, the top digital audio platform.
Spotify Engages Hard-to-Reach Audiences Across Consumer Categories
Millennials are more likely to be found on Spotify:
+34% more likely than on Radio and
+45% more likely than on TV
Spotify Commands Listeners’ Attention During All Their Streaming Moments
28% of Spotify users say they pay
full/most attention to ads on Spotify,
+33% more than radio and +40% more than TV
Frequently Asked Questions
What are Spotify ads?
Spotify ads are audio, video, and display advertisements that appear on Spotify’s streaming platform. They are designed to engage listeners while they enjoy their favorite music and podcasts, helping brands connect with a large and diverse audience.
How do Spotify ads work?
Spotify ads are integrated into the listening experience and are played between songs or during podcasts. Advertisers can choose from various formats, including audio ads, video ads, and display ads. These ads can be targeted based on user demographics, listening behavior, and interests.
What are the different types of Spotify ads?
Spotify offers several ad formats:
Audio Ads: 15-30 second audio clips played during breaks between songs.
Video Ads: Visual ads that appear during ad breaks and are accompanied by audio.
Display Ads: Banner and overlay ads that appear on the Spotify app.
Sponsored Playlists: Brands can sponsor popular playlists to reach a specific audience.
How can I target my audience with Spotify ads?
Spotify’s advanced targeting options allow you to reach your desired audience based on:
Demographics: Age, gender, location, language.
Interests and Behaviors: Listening habits, genres, playlists.
Device: Mobile, desktop, tablet, or connected devices.
Contextual Targeting: Target users based on the time of day or specific moments like workouts or commuting.
How much do Spotify ads cost?
The cost of Spotify ads varies based on factors such as targeting options, ad formats, and campaign duration. JSLmedia offer flexible packages to accommodate different budgets, and advertisers can set their own budget limits.
How can JSLmedia help with Spotify ads?
At JSLmedia, we specialise in creating and managing Spotify ad campaigns that deliver results. From strategy and planning to creative development and performance tracking, we handle every aspect of your Spotify advertising to ensure your brand reaches and resonates with your target audience.
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